
What is customer-centricity?
Episode 8 of "White Gloves, Red Carpets" features Dennis Geelen, host of The Zero in Formula, as Bryan and Dennis discuss the importance of customer-centricity.
Every company has some kind of cliche saying about how important customers are to them. But in reality, the actions and practices of the company send a very different message.
Why should a company adopt a customer-first culture? What about customers who are unservable and take advantage of a company? Can companies that are "too big to fail" actually fail?
We answer all these questions and more on this remarkable episode!